Mobile Legends: Bang Bang (MLBB), the world's most popular mobile Multiplayer Online Battle Arena (MOBA), marks its 9th anniversary this October with its biggest annual appreciation event yet. Themed "9th to Meet You", the celebration is a thank you to the millions of players who have made MLBB a household name across Southeast Asia and beyond.
Nine years of dominance, powered by the players
Since its launch in 2017, MLBB has stood as the top-grossing mobile game in Southeast Asia, consistently topping the region's mobile gaming revenue and download charts, according to Sensor Tower. Over nine years, the game has become the region's defining mobile title, retaining millions of active players across Southeast Asia. Its influence now stretches worldwide, with the game's flagship M Series World Championships evolving into one of the biggest esports spectacles, with every edition from 2020 to 2023 improving on its peak viewership numbers.
Most popular esports titles in Q2 2025 (Credit: Esports Charts)
In Q2 2025, MLBB was crowned the world's most popular esports title, drawing more than 4.1 million peak concurrent viewers and surpassing long-standing PC giants such as League of Legends. This sustained growth and cultural relevance have established MLBB not only as a leading game, but as a global entertainment platform that continues to drive partnerships, collaborations, and industry innovation.
As MLBB celebrates its leadership in the gaming industry, the 9th anniversary festival highlights the game's enduring community appeal with new skins, events, and rewards.
Light up the Anniversary Venue and earn Fanny's Epic girl group skin
To celebrate this milestone, MLBB is launching its largest annual appreciation event, designed to give back to the community that continues to fuel its success. From 9 October, the "9th to Meet You" festival will introduce exclusive girl group-themed skins for four heroes, alongside a full suite of limited-time events and lasting rewards.
On launch day, the anniversary celebrations come alive through the "Anniversary Venue", a special in-game hub designed just for the celebration. Players can take part in matches and missions to collect Anniversary Points and Energy, which are then used to light up different sections of the venue. Each stage brings new colours, effects, and rewards, turning the Venue into a vibrant festival space that reflects the players' collective efforts.
The venue an example of MLBB creating social, community-driven experiences for millions of players. By progressing through the event, players can unlock exclusive items, culminating in the ultimate anniversary prize — Fanny's brand-new Epic girl group skin.
Rewards at your fingertips: Lolita superfan skin and the new Stardust Vault
From 17 October, players can also unlock Lolita's new superfan skin through a limited-time puzzle event, with an additional painted skin variant available as well. Completing event tasks will gradually reveal puzzle pieces, rewarding players with exclusive anniversary items along the way.
The celebration also introduces the new Stardust Vault, a permanent reward system where unclaimed event progress is converted into Stardust Crystals. These can be exchanged for a wide range of skins, including Epic skins, ensuring no effort goes to waste. This system reinforces MLBB's player-first approach by providing flexibility and long-term value. Together, these features guarantee that every player can take home lasting anniversary rewards simply by playing.
The "9th to Meet You" anniversary festival begins on 9 October. Players can log in to join the celebration, unlock exclusive girl group skins, and take part in the biggest annual MLBB event designed to thank the community for nine years of support. As MLBB enters its next decade, it remains committed to innovation and cultural relevance, while staying true to the community of players who made nine years of unforgettable battles possible.
