Moonton Web Cookies Policy

Last Updated: October, 2023

This Cookie Policy explains how Shanghai Moonton Technology Co., Ltd. ("Moonton" or "we" or "us") uses cookies and other similar technologies to provide functionality and enhance the user experience for people (“visitors” or “users”) who use our apps, websites, software, and related services (the “Services”).

Like many websites and apps, Moonton uses cookies and similar technologies such as software development kits (SDKs), pixels and local storage. These technologies allow us to store information or gain access to information stored on your device to enable certain features and distinguish your device from others. Cookies and similar technologies are used by most apps and website providers to recognise that a device is the same as one used previously, for security, to remember user preferences and to generally improve user experience. This Policy explains what these technologies are and how we use them.

1. What technologies are used?

Moonton uses the following kinds of technologies:

Cookies: Cookies are small text files that enable us and our service providers and partners to uniquely identify your browser or device for various purposes, including those described above. Cookies normally work by assigning a unique number to your device and are stored on your browser by the websites that you visit as well as third party service providers and partners to those websites.

Cookies can remain on your computer or mobile device for different periods of time. Some cookies are "session cookies", meaning that they exist only while your browser is open and are deleted automatically once you close your browser.

Other cookies are "persistent cookies", meaning that they survive after your browser is closed. Most persistent cookies are set to automatically expire after a defined duration (for example, a few days, weeks or months). When you return to that website (or visit other websites that use the same cookies) the website provider or its service providers can recognise the persistent cookies they have set and recognise your browsing device.

Local storage: Local storage files are created by apps and websites to store information locally on your device. They are very similar to cookies, but can have slightly different properties (for example, local storage can be used to store more information and can be stored in a different location on your device to cookies). Local storage is normally used to speed up app and site functionality and remember your preferences.

Pixels (also called beacons or tags): Pixels are small 1 pixel x 1 pixel invisible image files that are embedded in certain website pages.  They can be used to collect information about your visit to that website page or to record the fact you took an action, for example, uploaded music.

When you open a website page with an embedded pixel, the page or email will automatically run simple code that downloads the 1x1 image file to your browser or device.  At the same time, the code also passes certain information about your device and your actions on the website to the website server.  

SDKs: SDKs are pieces of code that enable data to be collected about your device, network and interaction with a website. Like cookies, they generally operate by assigning your device a unique number.

2. Categories of cookies and similar technologies

The types of cookies and similar technologies used by us and our partners in connection with the provision of Moonton can be classified into the following categories. Some of these categories are “essential” to provide you with the services you have requested, such as to securely log into Moonton. The following is a list of of the categories of cookies and similar technologies we use:

Identification and security: Identification and security technologies help us keep you and Moonton secure, recognise you when you return to Moonton to make sure that you are the right user and prevent activity that violates our policies.

Remembering your preferences: We need to remember the settings you have chosen on Moonton so that they work how you want them to. For example, we use these technologies in order to remember what languages you want to see content in, and the privacy settings you apply to your account.

Functionality: Functionality technologies make Moonton work more efficiently and to improve and optimize your experience. For example, we determine which device you use, the software version and the screen dimensions so that we can ensure that our app functions correctly.

Analytics: We use analytics technologies to analyse how you use Moonton, including which pages you view most often, how you interact with the content, measure any errors that occur and test different design ideas. The information is used to report and evaluate your activities and patterns as a user of Moonton.

Marketing and attribution: We use these technologies to deliver relevant advertising and measure the effectiveness of our advertising campaigns. Our third-party advertising partners may use these cookies to for their own purposes. To learn more about the practices of these third parties, you can access their privacy policies by clicking on their names in Cookie Settings.

3. Do other parties use these technologies on Moonton?

Cookies and similar technologies can either be “first-party” or “third-party”. First-party cookies and similar technologies refer to technologies that we set and use directly. Third-party cookies and similar technologies refer to technologies set by third parties (such as analytics service providers).

We use first-party and third-party cookies and similar technologies on Moonton.

4. How can I control these technologies?

You have the right to decide whether to accept or reject non-essential cookies.

If you choose to reject cookies, you may still use Moonton though your access to some functionality and areas of Moonton may be restricted.

5. Where can I find more information about these technologies?

If you would like to find out more about these technologies, you may find the following links useful:

All about cookies

EU Guide to Cookies

Your Online Choices

6. Changes to this Policy

We will occasionally update this Policy to reflect changes in our practices. When we post changes to this Policy, we will revise the "Last Updated" date at the top of this Policy. If we make any material changes in the way we collect, use, and/or share information using these technologies, we will notify you by prominently posting notice of the changes in Moonton. We recommend that you check this page from time to time to inform yourself of any changes in this Policy.

7. Contact us

If you have any questions or comments about this Policy, or privacy matters generally, contact us at: