Infinix, a trendy tech brand crafted for the next generation of gamers has announced a multi-year partnership with MOONTON Games as the official gaming smartphone partner for Mobile Legends: Bang Bang (MLBB). This milestone sets the stage for Infinix to announce its sponsorship of a series of pro tournaments across five Southeast Asian countries. Kicking off on February 28, the series of tournaments reaffirms Infinix's steadfast partnership with MOONTON Games, further embedding the brand at the heart of the MLBB esports ecosystem.
Bringing everything together, Infinix's premium gaming smartphones—the GT series—will play a crucial role in enhancing player performance, solidifying the brand as a driving force in the gaming community. By pushing the boundaries of innovation, Infinix empowers players worldwide to elevate their competitive experience and truly "Outplay The Rest" on the global stage.
Unleashing the Power of Infinix's GT Series for Gaming Greatness
MLBB, a globally recognized powerhouse in mobile gaming and the undisputed leader in Southeast Asia, boasts over 100 million active players. This collaboration positions Infinix as a key player in uniting aspiring gamers and professionals, with sponsorships spanning major tournaments, including the MLBB Professional League (MPL) in Cambodia, Malaysia, and the Philippines, the MLBB Development League (MDL) in Indonesia, and the newly launched MLBB Super League (MSL) in Myanmar.
As gaming technology evolves at an unprecedented pace, players now demand even higher performance standards. This collaboration enables Infinix to showcase the exceptional capabilities of the GT series; from ultra-fast processing speeds powered by high-performance processors to fluid visuals on high refresh-rate screens and long-lasting battery life optimized for peak performance—these features ensure that players can maintain consistent excellence in their gameplay and performance.
Notably, the Infinix GT 20 Pro will serve as the official tournament device for the first stage of this year’s competitions. After its regional launch, the upgraded Infinix GT30 Pro will take over in the latter half of the year. These devices undergo multiple rounds of rigorous testing, covering aspects such as stress tests, tournament simulations, actual player usage, and on-site environment adaptation, successfully meeting the high standards set for official tournament-approved devices. This ensures stable performance even in high-intensity competition scenarios.
Nurturing a Dynamic and Connected Gaming Community
Infinix’s sponsorship goes beyond financial and device support; it is also committed to building a vibrant and tight-knit esports ecosystem. Working closely with MLBB, Infinix is hosting a range of online and offline activities, including fan club tournaments, community booths, meet-and-greet sessions with professional players and esports content creators, gaming masterclasses, and exclusive giveaways.
Through these activities, players can not only engage in lively online discussions about gaming strategies but also interact with their favorite MLBB esports personalities up close and in real life; immersing themselves in the captivating world of esports and fully indulging their passion for esports and its culture.
Elevating the Prestige of MLBB Tournaments
As the official sponsor and gaming phone partner of these tournaments, Infinix is amplifying the excitement and competitive stakes. Among the five tournaments, excluding MDL Indonesia, the champions of the remaining four will secure coveted spots in international MOONTON-sanctioned events, including the MSC and tournaments. This partnership not only fuels the competition but also creates greater opportunities for teams to showcase their skills on the global stage.
Infinix CEO, Tony Zhao, said, "We are thrilled to be part of the top-tier MLBB tournaments in Southeast Asia. Esports serves as a bridge that connects and inspires the next generation of players. Through this partnership, we aim to equip more players with Infinix's high-performance devices, enhancing their gameplay and driving the continued evolution of the esports industry.
MOONTON Games, Head of Regional Esports Sales, Adrian Cher, said, “Infinix has democratised gaming by making cutting-edge gaming accessible to the next generation of mobile gamers. This aligns perfectly with our vision to elevate the mobile gaming and esports ecosystem through innovation and competitive excellence. We’re delighted to expand our partnership with them to continue bringing this shared ambition to life.”
