Mobile Legends: Bang Bang (MLBB) Professional League (MPL) Philippines, the country's biggest and longest-running esports league, officially launched its Season 17 Regular Season with a historic announcement: a landmark partnership with international jewellery brand Fairrie, introducing the league's first-ever MPL Philippines Championship Rings.
The partnership marks the first time MPL Philippines has collaborated with an international jewellery brand, signaling a new era for the league as it continues to grow both competitively and commercially. As MLBB celebrates its 10th anniversary globally, the introduction of championship rings further elevates the prestige of winning MPL Philippines, transforming the league's title into a lasting symbol of esports excellence.
Fairrie is widely recognized within the global esports ecosystem for crafting iconic championship jewellery for major tournaments, including the M6 World Championship, where its championship rings celebrated the world's best MLBB team. The collaboration earned international recognition, winning Gold and Silver at The Drum Awards and Gold at the Marketing Events Awards, highlighting the brand's ability to translate digital victories into tangible, legacy-defining symbols of achievement.
With MPL PH Season 17, Fairrie brings this tradition to the Philippine stage. The newly unveiled MPL Philippines Championship Rings will be awarded to the players of the Season 17 champion team, immortalizing their achievement in a piece of jewellery designed to represent the dedication, teamwork, and competitive excellence required to reach the top of the region's most competitive MLBB league.
The MPL Philippines Championship Rings are not just a symbol of victory but also a tribute to the journey, sacrifice, and unity that define Filipino esports. Crafted from sterling silver 925 with a gold-plated finish, each ring is set with eight black spinel gemstones representing the league's eight franchise teams, reminding every champion that their triumph is built on the strength of the entire league. Together, it captures not just a win, but the shared legacy and community that continue to shape the future of MLBB esports in the Philippines.
"Introducing champion rings to MPL Philippines shows how much the league has evolved over the years," said Lee Viloria, PH Esports Head of Business Development and Partnerships at MOONTON Games. "As MLBB marks its 10th anniversary globally, partnering with Fairrie allows us to celebrate our champions in a meaningful way. The ring is not just a reward, but a symbol of the hard work, teamwork, and legacy behind every MPL Philippines title. At the same time, collaborations like this reflect the growing commercial strength of the league and the confidence that global brands have in the MPL Philippines platform and the passionate community that supports it."
Julius See, Chief Executive Officer and President of Fairrie, responded, "Filipino MLBB players have consistently proven to the esports world what true Champions are made of, and Fairrie is honored to make a Ring for the Champions, to capture their spirit, dedication, and greatness. We are truly honored to partner with MPL Philippines as the league enters its 17th season, an incredible milestone that marks the achievements and strength of the MLBB Esports ecosystem in the country. Through this partnership, we look forward to designing and creating Championship masterpieces, including rings and medals, to eternalise the victories and celebrate the legacy of Filipino MLBB champions."
The announcement comes as MPL Philippines begins its Season 17 Regular Season, which runs from 20 March to 17 May, featuring eight weeks of competition among the country's top MLBB teams in a double round-robin format. Matches are held every Friday to Sunday as teams battle for playoff qualification and a chance to claim the coveted MPL Philippines championship.
To amplify the energy of this season's campaign, MPL Philippines is set to unveil a major music industry collaboration that will introduce the official theme song for "Palag Na ’To." The upcoming partnership brings together esports and mainstream entertainment in a powerful cultural crossover, further cementing MPL Philippines' role at the intersection of gaming, music, and youth culture. More information will be shared soon.
Bringing the championship closer to fans
Beyond honoring the MPL PH Season 17 champions, the partnership between MPL Philippines and Fairrie will also extend the championship experience to the community through the Fairrie Tribute Ring Campaign, a Philippines-exclusive initiative designed to celebrate the country's passionate MLBB fanbase.
As the home of the M7 World Champions, the Philippines holds a special place in the global MLBB esports ecosystem. To commemorate this milestone, Fairrie will allow Filipino fans to win a Sterling silver version of the M7 Champion's Tribute Ring—a collectible piece inspired by the championship jewellery worn by world champions Aurora Gaming.
The Tribute Ring represents the lower half of Fairrie's stackable championship ring design, allowing fans to own a piece of MLBB esports history while celebrating the achievements of Filipino teams on the global stage.
Fans can qualify for the campaign by playing MLBB through the Speed Run feature on the Fairrie Games app, where participants will compete for the chance to earn the exclusive tribute ring.
Through the Tribute Ring campaign, MPL Philippines and Fairrie aim to bring fans even closer to the competitive action—turning moments from the professional stage into opportunities for the community to celebrate and participate in the legacy of MLBB esports.
Palag Na 'To with a strong lineup of partners powering the season
Season 17 is also supported by a strong roster of brand partners who continue to elevate the MPL Philippines experience for players and fans alike.
Tournament phone partner Infinix energizes the MPL Playground through FANSIKLABAN, a community tournament that allows fans to represent their favorite teams in competitive, onsite showdowns. Meanwhile, longstanding league partner Smart continues the Battle Trips program to provide students and aspiring esports professionals with educational opportunities, featuring seminars on esports broadcasting, journalism, event management, and content creation. 
Returning partner Unilever's Clear enhances the live event atmosphere through on-site activations, interactive fan experiences, and product giveaways designed to bring fans closer to the action. The brand is also introducing team-based ambassadors, strengthening its engagement with the gaming community.
Know more about MPL PH Season 17 by following and subscribing to the following official platforms:
MPL Philippines
Facebook: https://www.facebook.com/mplph.official
Website: https://ph-mpl.com/
Community Page: https://www.facebook.com/groups/463149115349162
Mobile Legends: Bang Bang
Website: https://mobilelegends.com/
